ALDI New Store Opening & Gift Card Giveaway Coming Soon

There is a new ALDI store opening in my area and I was invited to attend the Media Preview Switch and Save Sampling Event and ribbon cutting tomorrow morning.  I am so excited!  Aldi has also offered a $25 gift card that I will be giving away to one of my readers soon.  If you have never shopped at ALDI, you should give it a try.  ALDI offers high quality groceries at very reasonable prices.  






Here is some more information on ALDI and the new store opening.

Select Assortment Discount Grocer ALDI Opens New Champaign Store December 15, 2011
ALDI Challenges Shoppers to “Switch & Save” this Holiday Season

Champaign, Ill. – Dec. 5, 2011 – Beginning Thursday, Dec. 15, 2011, ALDI will offer grocery shoppers a smarter alternative as the select assortment discount grocer opens its new Champaign store, located at 801 W. Interstate Drive. Just in time for the holiday season, ALDI provides shoppers the opportunity to switch from national brands to high-quality ALDI exclusive brands, and save up to 50 percent. 

Known for its premium ALDI exclusive brands, ALDI offers high-quality grocery items at unbeatable prices. There’s no better time to “Switch & Save” with ALDI, where customers can get all the holiday essentials for less, including everything from appetizers to main courses, side dishes and desserts, making holiday meals and family gatherings a success. 

The Champaign store showcases the “new look” of ALDI. With higher ceilings, improved natural lighting and environmentally friendly building materials – such as recycled materials, energy-saving refrigeration and light bulbs – the store will offer customers a more enjoyable shopping experience.

Shoppers can fulfill the majority of their grocery shopping needs at ALDI, where they’ll find more than 1,400 of the most frequently purchased grocery items sold under ALDI exclusive brands for up to 50 percent less than traditional supermarkets. ALDI conducts rigorous testing to ensure its exclusive brands meet or exceed the national brands on taste and quality. Further, during the holiday season, ALDI stores carry an additional lineup of more than 100 seasonal items.

“Between gifts and gatherings, holiday expenses stack up. With the “Switch & Save” challenge, ALDI makes it easy for shoppers to save with our everyday low prices and not have to compromise on quality,” said Heather Moore, vice president, ALDI Dwight division. “We have been a part of the Champaign community since 1990 and we are pleased to bring the newest location to the area to help more people stretch their dollars even further.” 

Below is a list of clear savings customers can make this holiday season buying ALDI exclusive brands:

ALDI PRODUCTS/PRICE COMPETITOR PRODUCTS/PRICE1 SAVINGS 
Stonemill Essentials Italian Seasoning 
(1.35 oz) $0.99 McCormick Italian Seasoning 
(0.75 oz) $3.89 86%*
Stonemill Essentials Pure Vanilla Extract $1.99 McCormick Pure Vanilla Extract $4.65 57%
Bake House Creations Crescent Rolls $0.99 Pillsbury Crescent Rolls $1.98 50%
Landshut Riesling $4.99 Schmitt Söhne Riesling $8.99 45%
Stonemill Minced Garlic $1.99 Spice World Organic Garlic $3.52 43%
Carlini Extra Virgin Olive Oil $3.49 Bertolli Extra Virgin Olive Oil $6.07 43%
edenVale Brie Cheese Round $2.99 President Brie Cheese Round $4.48 33%
Appleton Spiral Sliced Ham $1.69 Cook’s Spiral Sliced Natural Juice Ham $2.38 29%
Little Salad Bar Spring Mix Salad $1.99 Fresh Express Spring Mix Salad $2.73 27%
Savoritz Entertainment Crackers $1.49 Dare Entertainment Crackers $1.98 25%
Baker's Corner Cinnamon Swirl Quick Bread $1.49 Pillsbury Cinnamon Swirl Quick Bread $1.98 25%
Belmont Deep Dish Apple Pie $4.99 Mrs. Smith's Deep Dish Apple Pie $6.51 23%
Happy Farms Deli Style Cheese Balls $2.29 Kaukauna Cheese Ball $2.98 23%
Nature's Nectar Sparkling Juice Cocktail $2.49 Welch's Sparkling Juice Cocktail $2.97 16%
*Comparison based on converted per ounce size

ALDI stands behind the quality of its private label products with a Double Guarantee. If for any reason a customer is not 100 percent satisfied with a product, ALDI will gladly replace the product AND refund the customer’s money.

A model of efficiency, ALDI eliminates overhead costs by offering smart, efficient practices, such as a cart rental system, through which shoppers insert a quarter to release a cart and receive the quarter back upon the cart’s return. Other cost-saving practices include a smaller store footprint, open carton displays and encouragement of customers to bring their own shopping bags.

ALDI also saves shoppers money by keeping stores open during prime shopping times. The Champaign location will be open from 9 a.m. to 8 p.m. Monday through Saturday and from 9 a.m. to 6 p.m. on Sunday. ALDI accepts cash, debit and EBT cards.

A recent consumer survey conducted by Market Force Information, Inc., the world’s leading customer intelligence solutions company2, revealed that the availability of good, private-label products is high on consumers’ priority list. Thirty-eight percent of consumers revealed that this is a determining factor when selecting a grocer. 

The survey also revealed that ALDI is the nation’s low-price grocery leader, according to consumers, ranking first amongst the top 10 grocers offering low prices, ahead of competitors such as Walmart, Costco, Kroger, Meijer and Safeway.

About ALDI Inc.
A leader in the grocery retailing industry since 1976, ALDI is committed to bringing customers the highest quality products at the lowest possible prices. The company’s exclusive brands meet or beat the national name brands on taste and quality. With more than 1,100 U.S. stores located in 31 states, primarily from Kansas to the East Coast, ALDI continues to expand, most recently in the Dallas/Ft. Worth area and South Florida. ALDI applies smart and efficient operational and business practices to save more than 20 million monthly customers up to 50 percent on their grocery bills. ALDI sells more than 1,400 of the most frequently purchased grocery and household items in a simple and easy-to-navigate shopping environment. For more information about ALDI, visit www.aldi.us.

1The competitor’s price is based upon an average of prices for comparable brand name products at leading national competitors in the area where ALDI has stores during the period of 9/17/11 to 9/20/11. Savings at individual stores may vary.
2Consumers view ALDI as the affordable price leader among top grocers, according to Market Force Research. Study conducted among more than 6,000 consumers across the US and Canada in March 2011.

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